Elli Cassidy from Louth has won the IPPN (International Professional Photographers’ Network) Newborn Photographer of the Year 2012 award at the NEC in Birmingham. Her business is called Mini Memories Photography and she specialises in maternity and newborn Photography. In January Elli opened a new studio in Swaby - www.minimemories.co.uk.
She said: “Newborn photography is for babies ideally under two weeks old, aiming to capture their tiny curled up sleepy newness, and I’m one of the leading UK newborn photographers, also offering newborn posing training to photographers from around the world.
“The IPPN is the International Professional Photographers’ Network which is an international association, and the awards are based on the competition entries for each of the 2012 monthly print comps and a panel worked out a scoring system based on individual placings each month.”