FRESHNEY Place Shopping Centre has launched its annual Christmas campaign, Have A Heart – in which kind hearted shoppers have the chance to buy an extra gift for an under-privileged child this festive season.
Last year’s crusade to ensure that no youngster in North East Lincolnshire was left without a present was a huge success with over 500 presents purchased - and the centre hopes generous consumers will once again spare a thought for those less well-off this Yuletide.
In order to ensure that the gifts reach those children that need them most, Freshney Place has teamed up with three high profile national charities – the NSPCC, NE Lincolnshire branch of Women’s Aid and Home-Start which covers the area of South East Lindsey.
It’s simple to take part in Have A Heart. Shoppers take one of hundreds of tags, from Freshney’s specially created Christmas tree, buy an appropriate gift and leave both the tag and unwrapped item at the customer service desk. The Freshney team will then ensure that the Christmas presents are delivered to the appropriate charities.
Tracey Ruddock, Scheme Manager, Home-Start East Lindsey, said: “Home-Start East Lindsey is very pleased to be invited to be part of the Have a Heart Appeal again. Over the years that we have been involved, we have never ceased to be amazed at the generosity of the public who have bought gifts for the children we are supporting.
“Our ‘Childhood Starts Now’ campaign has revealed that 40 per cent of families are at breaking point. Christmas often brings more stress but should be a time that families enjoy time together and parents are able to create happy memories for their children.
“The gifts that we are able to distribute to our families bring some joy and smiles to children in the local area. Many thanks for your support”